Traditionally, when you have a lot of ideas in your mind, you would create a text document, or take a sheet of paper and start writing in a linear fashion like this:
Intro to Visual Facilitation
Problem, Consequences, Solution, Benefits, Examples, Call to action
Why, What, How to, What If
Do It Myself?
Audio, Images, time-consuming, less expensive
Built to Sell (Standard Product Offering), Options (Solving problems, Online calls, Dev projects)
This type of document quickly becomes overwhelming. It obviously lacks in clarity. It also makes it hard for you to get a full picture at a glance and see what is missing.
You always have too much information to look at, and most often you only get a partial view of the information. It’s hard to zoom out, figuratively, and to see the whole hierarchy and how everything is connected.
To See a Fuller Picture, Create a Mind Map
A mind map is a simple hierarchical radial diagram. In other words, you organize your thoughts around a central idea. This technique is especially useful whenever you need to “dump your brain”, or develop an idea, a project (for example, a new product or service), a problem, a solution, etc. By capturing what you have in your head, you make space for other thoughts.
In this article, we are focusing on the basics: mind mapping using pen and paper.
The objective of a mind map is to clearly visualize all your thoughts and ideas before your eyes. Don’t complicate a mind map with too many colors or distractions. Use different colors only when they serve a purpose. Always keep a mind map simple and easy to follow.
By following the three next steps below, you will be able to create such mind maps easily and quickly.
Three Little Steps to Creating a Mind Map
The three steps are:
Set a central topic
Add branches of related ideas
Add sub-branches for more relevant ideas
Let’s take a look at an example Verbal To Visual illustrates on the benefits of mind mapping.
Step 1 : Set a Central Topic
Take a blank sheet of paper, write down the topic you’ve been thinking about: a problem, a decision to make, an idea to develop, or a project to clarify.
Word it in a clear and concise manner.
Step 2 : Add Branches of Related Ideas
What is the first idea that comes to mind when you think of the subject for your mind map? Draw a line (straight or curved) from the central topic, and write down that idea.
Step 3 : Add Sub-Branches for More Relevant Ideas
Then, what does that idea make you think of? What is related to it? List it out next to it in the same way, using your pen.
You can always add more to it later, but that’s good for now.
In our example, we could detail the sub-branch “Benefits” by listing those benefits in sub-branches of the branch “Benefits”. Unfortunately, we already reached the side of the sheet, so we’re out of space to do so. You could always draw a line to a white space on the page and list them there, but it’s awkward.
Since we created this mind map on a regular letter-format sheet of paper, the quantity of information that fits in there is very limited. That is one of the main reasons why I recommend that you use software rather than pen and paper for most of the mind mapping that you do.
Repeat Step 2 and Step 3
Repeat steps 2 and 3 as many times as you need to flush out all of your ideas around the topic that you chose.
I added first-level (main) branches around the central topic mostly in a clockwise fashion, from top-right to top-left. That is how, by convention, a mind map is read.
In the next section, we are covering the three strategies to building your maps.
Tactics to Make Mind Mapping Easy
You can go about creating a mind map in various ways:
Branch by Branch: Adding whole branches (with all of their sub-branches), one by one.
Level by Level: Adding elements to the map, one level at a time. That means that firstly, you add elements around the central topic (main branches). Then, you add sub-branches to those main branches. And so on.
Free-Flow: Adding elements to your mind map as they come to you, in no particular order.
Branch by Branch
Start with the central topic, add a first branch. Focus on that branch and detail it as much as you can by adding all the sub-branches that you can think of.
Level by Level
In this “Level by Level” strategy, you first add all the elements that you can think of around the central topic, one level deep only. So here you add elements on level 1:
Then, go over each branch and add the immediate sub-branches (one level only). This is level 2:
Idem for the next level. This is level 3. You can have as many levels as you want in a mind map. In our example, we only have 3 levels. Now the map is complete:
Basically, a free flow strategy of mind mapping is to add main branches and sub-topics freely. No rules to restrict how ideas should flow in the mind map. The only thing to pay attention to is that you need to be careful about the level of the ideas you’re adding to the mind map — is it a main topic, or is it a subtopic?
I recommend using a combination of the “Branch by Branch” and the “Free-Flow” strategies.
What I normally do is I add one branch at a time, and later on review the mind map and add elements in various places to finish it. I also sometimes build level 1 (the main branches) first, then use a “Branch by Branch” approach, and later finish the map in a “Free-Flow” manner.
Try each strategy and combinations of strategies, and see what works best for you.
Whenever You Get Stuck, Do Mind Mapping
When you’re feeling stuck or when you’re just starting to think about a particular idea or project, take out a paper and start to brain dump your ideas and create a mind map. Mind mapping has the magic to clear your head and have your thoughts organized.
If you can’t always have access to a paper and pen, don’t worry! Creating a mind map with software is very effective and you get none of the drawbacks of pen and paper. You can also apply the above steps and strategies just the same when using a mind mapping tool on the phone and computer.